Geoff
Employer Brand Strategist
I’ve worked in the recruitment marketing/employer branding industry for over 20 years now, from the early days of booking 10x3 ads in the Evening Standard to producing insight-led EVPs more recently.
What brought you to employer branding?
I’ve worked in the recruitment marketing/employer branding industry for over 20 years now, from the early days of booking 10x3 ads in the Evening Standard to producing insight-led EVPs more recently. I’ve worked in most roles now - client services, media strategy and buying, media sales, implementing onboarding software, and research-focussed insight consulting - so I like to think I’ve got pieces of experience across all parts of the business that allow me to contribute.
Tell us about a project that you feel proud of.
I just can’t wait to get involved with the Chatter clients and start uncovering insights that make a difference to companies and how they communicate their message. Seeing those projects develop from the initial scoping meeting to development and activation is what I love!
If you had to sum Chatter up in three words what would they be?
Authentic. Friendly. Fun.
When you’re not working, what gets you out of bed on a weekend?
My two children (5 & 4) get me out of bed - literally! Once I’m up though, I love a country walk (or just being outside in general), quality family time, and a fine glass of whisky!
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