Working in employer branding, we are acutely aware of the abundance of expectations employers are facing from potential candidates who often have plenty of choice in the current marketContinue reading
What brought you to employer branding?
I’ve been about a bit. Started on a YTS many many years ago (social mobility at it’s finest) on a Communication, Advertising and Marketing Foundation Course and worked in an agency a few days per week while at college. Then I fell into full service agency life…recruitment advertising was growing and I ended up picking up that side of the business when someone left, and basically never left. I like people. I’m passionate about doing a great job. I love finding solutions to tough challenges. And I really like the creative process. But above all I like to champion the experience that people have engaging with a business, joining a business and being engaged with while they’re in it. It’s not rocket science (which is great because I’m not that bright!), but it’s really rewarding when you get it right.
Tell us about a project that you feel proud of.
I have a few. Working with the lovely Colin Watt Chatter client #001 on the people proposition for Telefónica I&D in Madrid. Travelled around Spain for a week conducting focus groups with Spanish speakers, only knowing a few words, but managing to get some great insight along the way. O2 Stores of the future was another. They were brave enough to try something different. And appreciated the need to recruit a different type of person who didn’t focus on the sale, but focused on giving customers a great experience. Far more sales through service. It was game changing at the time and we created pop up experience centres for the recruitment process in London and Manchester worked collaboratively with the o2 team, Cute and Cielo and it was a great success.
If you had to sum Chatter up in three words what would they be?
Down-to-earth.. Passionate.. Fun..
When you’re not working, what gets you out of bed on a weekend?
Oh and any opportunity to play sport, eat nice food and drink good wine
More from Lisa…
Lisa shares some of their thoughts…
Thinking, problem solving and innovating has always been at the heart of our business.Continue reading
More from the team
I’m a Front End Web Developer who started out freelancing working on various types of projects, ranging from e-commerce to single page apps.
I’m a graphic designer, which ultimately is visual communication. It’s that interest in the communication part that has led me to people comms.
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We believe that all people have talent. And we think that every business and organisation can do amazing things when they engage with that talent in the right way. So, if you’d like to talk about what we can do for you, your business, and your talent, we’d love a chat. And if you’d like to stay up to date with what we think, create and do then sign up for our newsletter, too.